nike air max we can recall the early 70s

April 19, 2011
NIKE About
Fair. Knight (Phil Knight) to 500 US dollars in 1964 founded the Nike prada kid shoespany, undreamed of today will bewww. mynike-shoe.come the world largest sports shoe brand. This process of growth will we uncover the mystery of Nike and special efforts to shine in the Nike 90 the key women shoes the new product development strategies.
in 1972, Knight and Bowerman finally had invented a kind of shoes, and decided to create their own. They make the task of contract Asian factories to cheap labor, and to take the name of this Nike shoe, which is in accordance with the name of the Greek god of victory and taken. They also invented a unique identifier Swoosh (meaning;), it is extremely eyesport suitcatching, unique, each piece of Nike products have this mark.
short, Swoosh NIKE is created that marks the beginning
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Nike history, we must go back to 1958, when the founder of the Fair. Knight, Oregon has just (Oregon) State University track and field team players, often in practice, the door to the coach Bauer (Bowerman) gucci men sandalplained that the United States from not produced a really good pair of shoes. Knight, majoring in accounting, to return home after graduation taught at Portland (Portland) .1964, the Knight and his coach Bauer 500 US dollars contributed by each door, set up a sports shoe gucci men sandalpany named Nike gucci dress shirt, from Greek, Yu running shoes. at the time products are purchased from Japan, he always thinks that the design of athletic shoes, will the United States has great potential in the early .70, Knight began to implement the concept of selfsafe deliverdesigned shoes, but after careful research and study, we found that market demand has enough to support him to establish their own production lines. but finally decided to help Japan production experience, and Japan in 1972, Knight signed the first contract, the formal design of the Nike allsafe deliverAmerican production of sports shoes.
the next few years, the yen continued to appreciate, rising labor costs, making the price in Japan rising production of shoes. At this point, Nike has accumulated experience in overseas production base and stable, they put more countries reach extended beyond its borders other manufacturers. In order to reduce production costs, Nike in 1975, the Japanese production lines to relatively low labor costs in Korea and Taiwan. cost has dropped significantly, let Nike have more abundant resources to engage in R